Aired 12/04/11 Jackass Investing systematically rips apart the conventional investment wisdom - myth by myth - then replaces it with a "return driver" based methodology that results in a 'Free Lunch' portfolio - one that produces both greater returns and lower risk. More than ten years in the making, and supported by the twin pillars of extensive research and more than 30 years of trading experience, this book finally lays to rest the traditional investment paradigm. As you might have guessed, this is not your typical investment book. "Controversial" and "ground-breaking" are two words that have been used to describe it. Jackass Investing presents an entirely new, and eminently logical, process for investing - all of it supported by numerous relevant facts and studies. But Jackass Investing is not a dense financial tome. It is extremely readable and includes entertaining and relevant references to popular culture - such as Criss Angel's magic, George Costanza on Seinfeld, the rock band Rush and heavyweight boxing contender "Fast" Eddie Chambers - to help describe investment concepts in a truly approachable way. Perhaps most importantly, the book is also highly practical, as this web site includes specific actions you can take to turn your "Poor-folio" into a truly diversified portfolio that can make you money in even the harshest environments. This is certainly the one book that will transform your way of thinking about money and how you invest it. Michael Dever has been on the front line of investment innovation and trading for more than 30 years. After three years of private research and trading he founded Brandywine Asset Management in 1982. For the past three decades, Mr. Dever and Brandywine have been entrusted to manage the money of global banks, major corporations and high net worth individuals who have been attracted to Mr. Dever's innovative investment philosophy. His out-of-the-box thinking and investment success have also made him a featured subject of three books, Bulls, Bears and Millionaires, Market Beaters and The Investor's Guide to Hedge Funds. In addition to his investment management background, Mr. Dever is also a technology entrepreneur. He founded spree.com, one of the first ecommerce communities, in 1996. Spree grew to being the 7th most trafficked ecommerce web site by 1998. Following a venture funding round in 1999, Mr. Dever left spree and founded Mind Drivers, a venture development company that has launched and grown Internet-based technology companies such as Internetseer (sold in 2007 to Landmark Communications, the founders of The Weather Channel) and marine.com. Today, Mr. Dever devotes his time to running Brandywine Asset Management, which follows Mr. Dever's Return Driver based methodology to trade broadly diversified portfolios in the global currency, interest rate, stock index, metals, energy and agricultural cash, futures and options markets. Mr. Dever lives near Philadelphia, Pennsylvania with his wife Kim and three sons, Mitchell, Matthew and Charley. He has a bachelor degree in business from West Chester University (1981) and obtained his CERTIFIED FINANCIAL PLANNER™ certification in 1985. More information can be found at www.brandywine.com. http://jackassinvesting.com/home/