Aired 07/17/11 Mr. Grigoletto manages the education efforts of the three areas of outreach for OIC: retail investors, financial advisors and institutions. Based in Chicago, he assist the marketing team in evaluating outreach strategies; collaborate on options curriculum, collateral development and web content for the OIC websites; and works with the media to promote options education. Mr. Grigoletto participates in conferences, trade shows and panel discussions. OIC is an industry cooperative funded by BATS Options, Boston Options Exchange, Chicago Board Options Exchange, C2, International Securities Exchange, NASDAQ OMX PHLX, NASDAQ Options Market, NYSE Amex Options, NYSE Arca Options and OCC. OIC was formed in 1992 to educate investors and their financial advisors about the benefits and risks of exchange-traded equity options. OIC's resources include: The Options Industry Services Help Desk at 1-888-OPTIONS, educational websites at www.OptionsEducation.org, www.OptionsEducation.org/advisor and www.OptionsEducation.org/institutional, live seminars throughout the continental United States and Canada, instructional DVDs and educational literature. ***NOTE: SPECIAL APOLOGY @ INTRO OF SHOW FOR TECHNICAL PROBLEMS***